desert CAMPING-4

Whether you’re on the sending or receiving end, cold outreach can be intimidating. It doesn’t have to be. If there’s anyone who has it down, it’s Keith Pescosolido, head recruiter at Drift who helped build their robust tech team from the ground up. After talking to Keith, we got a pretty good idea of what makes a good cold outreach email, so we did the hard part for you and made some templates for every occasion.   1. THE SIMPLE REACH OUT Subject: Catching up Hey [Person], It’s been forever! How’s it going at [their company]? [Drop a quick one liner on what has changed at your company since last connecting]. This cold email works for people you’ve reached out to before, but haven’t talked[…]